Lyric videos much-loved by fans
They are having a steady increase in popularity: lyric videos. Once they were created mainly by fans, now...
The artist as brand
For years, the markets have been changing dynamically, becoming more and more digital and global, and consumers are...
Earn Money with Music Publishing
We would like to give you some tips on how to publish and sell music yourself. Through the...
How to Establish a Music Publishing House?
Publishing works – Works to make money: labels in particular can integrate the publishing arm with little effort...
What is actually meant by Long Tail for music business?
Behind the concept of the Long Tail lies an economic theory that describes the increasing economic importance of...
